Here is how it works:
First, you must join our free web site (your personal information is anonymous to Networks and Sponsors). We require some specific questions to be answered on behalf of our new members, such as the your date of birth, gender, zip code, ethnicity and your address. We request this information from you for promotional and statistical purposes (such as giving you a free television set if you qualify). Your private information will never be shared with anyone outside the iTvRatings.com family. Taking these statistics will help us inform television networks and advertisers how we determine who is watching a specific program or network.
Why do networks and advertisers need to know this information about you?
Imagine your children are watching a cartoon show and the program cuts to a commercial break. Instead of showing an age-appropriate advertisement, the network broadcasts an inappropriate beer commercial. Every parent wants to trust that the material their children are allowed to watch is appropriate -- from the show itself to the accompanying commercials.
At iTvRatings.com, we believe you should have the opportunity to go online and indicate your reaction with the networks and advertisers. Likewise, networks and advertisers want to know the viewing interests of you and your family. Our system gives a more accurate rating of television programs because the shows are rated by you and others nationally. These ratings will also be available for you to view on our web site.
Ever wonder why your favorite television show was canceled?
Currently, networks and sponsors have very limited resources to accurately determine what people are watching and why. With iTvRatings.com, networks and sponsors will have access to the viewing information you submit, and will be able to gauge show popularity based on your responses, as well as those of thousands of Americans.
With iTvRatings.com, you now have a voice to tell the networks and sponsors that you exist, and what interests you.
How can I make a specific comment about a show?
Soon we will bring you other services whereas you can directly tell the networks and sponsors what you think of a specific show - and even make suggestions.
At iTvRatings.com we want to partner with the public in communicating with the media to help filter the pros and cons of television.